You might think anyone in that industry would be moping, whining, and looking for different work in 2010. Not this guy. After a short conversation with a lot of questions on his techniques, he shared that his business is up 38% this year. He optimistically, energetically, and positively told me, "But my goal is 41% and I'm going to get there." In addition he knew exactly how many appointments he had this year (I believe it was 144), and he knows that he makes a sale on 85% of those appointments. As you might expect, he is strong on service, knows his product upside down (literally), and makes everything easy for the client.
I asked him how he performed so well. His answer: "Stale water stinks." That's what his former boss taught him when he was starting. Its a metaphor to teach us that we must always keep moving, making appointments, and adding people to our network. We can't grow stale; we must learn, churn, and earn.
What's the take away from this seasoned pro?
- The market doesn't define me or my ability to succeed. I do.
- Know your numbers
- Meet everyone you can. Concentrate on meeting the right people for your service.
- Expect to succeed.
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